- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Shepherd, Geoffrey (author)
- Format:
- Peer reviewed article
- Publication Date:
- 1942-04
- URL:
- http://search.proquest.com/docview/209309668?pq-origsite=gscholar
- Published:
- USA: SAGE
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D06935
- Journal Title:
- Journal of Marketing
- Journal Title Details:
- 6(4) : 341-348
- Subject Term:
- farm products, livestock, marketing, marketing research, markets (selling), radio, technological advancement, transportation, agricultural, butter, farmers markets, and farm produce