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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Leonard, Robert L. (author) and Wadsworth, James J. (author)
Format:
Research report
Publication Date:
1989
URL:
http://ageconsearch.umn.edu/handle/25203
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06762
Subject Term:
advertising , attitudes , buying behavior , campaigns , consumers , decision making , fruit , marketing , radio , marketing communication , apples , and local
Notes:
Research Report No. 4, Food Marketing Policy Center, Department of Agricultural Economics and Rural Sociology, University of Connecticut, Storrs. 25 pages.
