- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kensil, Carl J. (author / President, Agricultural Division, CIBA-GEIGY Corporation)
- Format:
- Speech
- Publication Date:
- 1985-07-19
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06352
- Subject Term:
- agribusiness, communicator effectiveness, consulting communicators, management, organizational communication, public relations, publicity methods, rural-urban communication, marketing communication, role, agri-marketing, strategic planning, and strategic communication
- Notes:
- Speech presented at the summer seminar of the Agricultural Relations Council, Asheville, North Carolina, July 19, 1985. 6 pages.
