The advertising and promotion of farm products: some theoretical issues

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hoos, Sidney (author)
    Format:
    Journal article
    Publication Date:
    1959-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06010
    Journal Title:
    Journal of Farm Economics
    Journal Title Details:
    41(2) : 349-363
    Subject Term:
    advertising, commodity promotion, economics of information, promotion, theory, trends, and value of information

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