Social media: a challenge for the agri-food industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kayser, Maike (author), Kroger, Rhena (author), and Theuvsen, Ludwig (author)
Format:: Poster
Publication Date:: 2014-05
URL:: http://ageconsearch.umn.edu/handle/166101
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02715
Subject Term:: adoption, agri-marketers, agribusiness, consumers, farmers, information control, information issues, trends, food industry, social media, Twitter, Facebook, Pinterest, and Instagram
Notes:: Poster presented at the 2014 AAEA/EAAE/CAES joint symposium, Social networks, social media and the economics of food, Montreal, Canada, May 29-30, 2014. 3 pages.

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