Start with a cup of coffee: how to build relationships with ag journalists

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schutte, Amy (author)
    Format:
    Report
    Publication Date:
    2012-12
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00641
    Subject Term:
    agri-marketers, agribusiness, credibility (media), ethical issues, journalism, journalists, media relations, agri-marketing, trust, credibility (source), and transparency
    Notes:
    Via online. 4 pages., Summarizes remarks by Owen Roberts, University of Guelph, at the Alltech Symposium, Nicholasville, Kentucky.

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