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Communicating with consumers: antibiotic issues and food animal production

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Lormore, Mike (main author / Pfizer Animal Health), National Institute for Animal Agriculture.
Format:
Presentation
Publication Date:
2012-03
URL:
http://www.animalagriculture.org/Solutions/Proceedings/Symposia/2011Antibiotics/Lormore,Mike-ConnectingwithConsumers.pdf
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185
Subject Term:
animal rights, appeals (message), attitudes, consumer attitudes, consumers, dairy, farming methods, food, food policy, food safety, information issues, information services, meat, message content, regulations, risk communication, rural-urban communication, pork, trust, credibility (source), antibiotics
Notes:
PowerPoint presentation at the National Institute for Animal Agriculture 2012 annual conference, Denver, Colorado, March 26-29, 2012. Via website. 36 pages.