Layer your marketing like a BLT

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Penn, Christopher S. (author)
    Format:
    Blog posting
    Publication Date:
    2012-02-22
    URL:
    http://www.christopherspenn.com/2012/02/layer-your-marketing-like-a-blt
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00105
    Subject Term:
    e-mail, food, marketing techniques, media selection, marketing communication, blogging, and social media
    Notes:
    2 pages, Author suggests that when choosing a new marketing medium or channel, figure out how it can reinforce all your existing efforts, layered with them, like a bacon,lettuce and tomato (BLT) sandwich.

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