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Direct sales suit producers and consumers' interests in Vietnam

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Moustier, Paule (main author), Nguyen, Thi Tan Loc (author)
Format:
Book chapter
Publication Date:
2010
Published:
Vietnam
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
attitudes, consumer attitudes, consumers, direct marketing, distribution, farmer attitudes, farmers, farming systems, food, information needs, marketing, markets, rural-urban communication, sales methods, selling, Vietnam, relationship marketing
Notes:
See C37105 for original, Pages 185-197 in Alessandro Bonanno, Hans Bakker, Raymond Jussaume, Yoshio Kawamura and Mark Shucksmith (eds.), From community to consumption: new and classical themes in rural sociological research. Research in Rural Sociology and Development, Volume 16. Emerald Group Publishing Ltd., Bingley, U.K. 275 pages.