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Communicating risk to consumers in domestic and internationally traded products

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Benson, Andrew P. (main author)
Format:
Journal article
Publication Date:
2010
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178
Subject Term:
appeals (message), communication planning, consumers, crisis communication, exports, food, food safety, international trade, message content, public relations, risk communication, risk management