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Case IH reinvesting in legendary farm equipment brand

Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
News release
Publication Date:
2010-08-16
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177
Subject Term:
advertising, appeals (message), campaigns, machinery, media effectiveness, media selection, message content, weather, marketing communication, brands, branding
Notes:
Via AgriMarketing Weekly. 2 pages.