- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Chung, Chanjin (author) and Suh, Daeseok (author)
- Format:
- Paper
- Publication Date:
- 2009-07-28
- URL:
- http://ageconsearch.umn.edu
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29728
- Subject Term:
- advertising, commodity promotion, education effects, marketing, marketing communication, brands, and branding
- Notes:
- Presented at the American Agricultural Economics Association annual meeting, Milwaukee, Wisconsin, July 26-28, 2009. 15 pages.