- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Basil, M. (author), Basil, D. (author), and Schooler, C. (author)
- Format:
- Journal article
- Publication Date:
- 2000-04
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28799
- Journal Title:
- Journal of Health Communication
- Journal Title Details:
- 5(2) : 161-174
- Subject Term:
- advertising, campaign planning, campaigns, communication planning, health information, persuasion, promotion, tobacco, and marketing communication
