Five key elements of a successful direct marketing campaign

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kluding, Paul (author)
    Format:
    Journal article
    Publication Date:
    2008-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28040
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(5) : 49
    Subject Term:
    campaign planning, campaigns, communication planning, direct mail, direct marketing, and marketing communication
    Notes:
    Posted at http://www/agrimarketingdigital.com/?iid=8160

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