- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Seaver, S.K. (author) and Hardie, I.W. (author)
- Format:
- Report
- Publication Date:
- 1966
- Published:
- USA: Agricultural Experiment Station, University of Connecticut, Storrs.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23393
- Subject Term:
- advertising, commodity promotion, dairy, economics of information, promotion, value of information, marketing communication, and milk
- Notes:
- 12 pages.
