- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Verma, O.S. (author)
- Format:
- Journal article
- Publication Date:
- 1986-12
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23050
- Journal Title:
- Journal of Extension Systems
- Journal Title Details:
- 2(2) : 10-20
- Subject Term:
- audience analysis, audience research, communication research, farmers, interpersonal communication, leadership, opinion leaders, and research methods