- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Epperson, James E. (author), Huang, Chung L. (author), Costa, Ecio F. (author), and McKissick, John C. (author)
- Format:
- Journal article
- Publication Date:
- 2002-03
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22313
- Journal Title:
- Journal of Food Distribution Research
- Journal Title Details:
- 33(1) : 52-61
- Subject Term:
- advertising, buyer behavior, buying behavior, commodity promotion, consumption, economics of information, evaluation, promotion, value of information, vegetables, and marketing communication
