- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sapp, S.G. (author) and Harrod, W.J. (author)
- Format:
- Journal article
- Publication Date:
- 1990
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19586
- Journal Title:
- Journal of Consumer Studies and Home Economics
- Journal Title Details:
- 14 : 133-145
- Subject Term:
- adoption, attitudes, buyer behavior, buying behavior, consumers, decision making, food, information sources, interpersonal communication, persuasion, social factors, and irradiation
