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Uses of paid advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1930-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18208
Journal Title:
AAACE
Journal Title Details:
12 (7,8) : 9-11
Subject Term:
advertising
,
colleges
,
commercial organizations
,
cooperation
,
cooperative advertising
,
cooperative programs
,
extension communication
,
newspapers
,
private sector
, and
universities
Notes:
Reports three experiences in which Georgia State College of Agriculture contracted with commercial firms to provide information for paid advertisements and accompanying news releases to newspapers.
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