- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Book
- Publication Date:
- 2002
- Published:
- International: Sage Publications, London, England.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18109
- Subject Term:
- animal health, beef, cattle, consumer attitudes, coverage, food safety, health education, mass media, media effectiveness, nutrition information, UK, eggs, and diseases
- Notes:
- 244 pages., Chapter 4 includes discussion about food scares, particularly involving salmonella in eggs and bovine spongiform encelphalopathy (BSE)("Mad Cow Disease").