- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 2003-04
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17458
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 41(4) : 58-60
- Subject Term:
- agri-marketers, agribusiness, audience analysis, audience research, campaign planning, campaigns, farmer attitudes, food industries, image, and public relations
