- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Morrow, Marco (author / Editor, Agricultural Advertising)
- Format:
- Journal article
- Publication Date:
- 1907-03
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15932
- Journal Title:
- Agricultural Advertising
- Journal Title Details:
- 16(3) : 273-277
- Subject Term:
- advertising, appeals (message), campaign planning, campaigns, direct mail, direct marketing, and message content
- Notes:
- Extracts from an address delivered before the Central Y.M.C.A. advertising class, Chicago, Illinois.
