- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Forker, O. (author), Kaiser, H.M. (author), Lenz, J.E. (author), Suzuki, N. (author), and Kobayashi, K. (author)
- Format:
- Journal article
- Publication Date:
- 1994
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14821
- Journal Title:
- American Journal of Agricultural Economics
- Journal Title Details:
- 76(2) : 296-302
- Subject Term:
- advertising, commodity promotion, dairy, economics of information, generic advertising, Japan, promotion, value of information, and milk
