- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Goddard, E.W. (author) and McCutcheon, M.L. (author)
- Format:
- Journal article
- Publication Date:
- 1993
- Published:
- Canada
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14789
- Journal Title:
- Canadian Journal of Agricultural Economics
- Journal Title Details:
- 41(3) : 329-347
- Subject Term:
- advertising, Canada, commodity promotion, dairy, economics of information, generic advertising, promotion, and value of information
