Determinants of opinion leader effectiveness in information transfer

Collection:

Agricultural Communications Documentation Center (ACDC)

Contributor:

Duvel, G.H. (main author)

Format:

Paper

Publication Date:

1997-04

Published:

USA

Location:

Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116

Subject Term:

adoption, diffusion, extension, group leadership methods, information flow, leadership, opinion leaders, technology transfer

Notes:

Francis C. Byrnes Collection, Proceedings of the 13th annual conference of the Association for International Agricultural and Extension Education, Arlington, Virginia, April 3-5, 1997.