Ten years may be generic lifetime

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Franz, Julie (author)
    Format:
    Journal article
    Publication Date:
    1987
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08389
    Journal Title:
    Advertising Age
    Journal Title Details:
    March 23, 1987 : 76
    Subject Term:
    buying behavior, consumers, food, and marketing techniques
    Notes:
    James F. Evans Collection

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