Sunkist a pioneer in new products, promotions

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stroud, Ruth (author)
    Format:
    Journal article
    Publication Date:
    1988-11-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08303
    Journal Title:
    Advertising Age
    Journal Title Details:
    59 (48) : 22, 40
    Subject Term:
    advertising, commodity promotion, fruit, and marketing techniques
    Notes:
    Evans, AgComm teaching

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