Survey shows how the non-farm audience perceives agricultural ads

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1988-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08301
    Journal Title:
    Agri Marketing
    Journal Title Details:
    26 (8) : 64
    Subject Term:
    advertising, audience analysis, perceptions, and television
    Notes:
    Evans, AgComm teaching

    Tools