- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Murray, Al (author), O'Leary, Meg (author), and Walker, Bill (author)
- Format:
- Journal article
- Publication Date:
- 1987
- Published:
- USA: The Brady Company, Menomonee Falls, WI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08230
- Journal Title:
- Rural Enterprise
- Journal Title Details:
- 1 (4) : 16-19
- Subject Term:
- buying behavior, campaigns, direct marketing, farm products, fruit, New Jersey, USA, and vegetables
- Notes:
- Ray Woodis, AgComm teaching