The best little programming tool in extension : audience identification helps determine needs and justify programs

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Smith, M.F. (author), Swisher, M.E. (author), and Smith: The University of Maryland, Program Evaluation and Staff Development; Swisher: Escuela Agricola Pamericana, Cooperative Extension Department, Tegucigalpa, Honduras
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 63 Document Number: C02209
    Journal Title:
    Journal of Extension
    Journal Title Details:
    24 (Fall 1986) : 26-29
    Subject Term:
    audience analysis, audience research, communication planning, extension, extension communication, extension programs, feedback, and program development
    Notes:
    James F. Evans Collection

    Tools