- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nagaraju, R. (author / Rashtrija Chemicals and Fertilizers Ltd.) and Rashtrija Chemicals and Fertilizers Ltd.
- Format:
- Journal article
- Publication Date:
- 1983
- Published:
- India
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 52 Document Number: C00663
- Journal Title:
- Fertilizer Marketing News
- Journal Title Details:
- 14(10) : 6-10
- Subject Term:
- campaign planning, communication channels, communication planning, extension agents, extension communication, India, media effectiveness, and training
- Notes:
- Phase 2
