- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Porter, W.F. (author) and Wilson, L.S. (author)
- Format:
- Research paper
- Publication Date:
- 1962
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 47 Document Number: B05817
- Subject Term:
- buyer behavior, consumers, food, homemakers, information sources, marketing, marketing techniques, media effectiveness, newspaper, radio, television, pork, and buying
- Notes:
- OCLC: 14346020, University of Missouri Columbia. Agricultural Experiment Station. 23 p.