Orientation of opinion leaders and followers in rural West Bengal

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bhowmik, Atrayee (author), Bhowmik, K.L. (author), and Bidhan Chandra Krishi Visva Vidyalaya, Kalyani, India; Institute of Social Studies, Calcutta, India
    Format:
    Journal article
    Publication Date:
    1976
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 42 Document Number: B04966
    Journal Title:
    Society and Culture
    Journal Title Details:
    7 (1) : 49-61
    Subject Term:
    adoption, diffusion, farmer attitudes, India, interest groups, opinion leaders, rural areas, and socio-economic factors
    Notes:
    Evans, cited reference

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