15 pages., Online via UI e-subscription., Researchers analyzed antecedents and consequences of affective commitment revealed "the importance of pleasant arousal in reinforcing self-expressive recycling in order to increase the affective commitment."
Godfrey, D. Matthew (author), Feng, Patrick (author), and Department of Marketing, University of Arizona, Tucson, Arizona, USA
Department of Communication, Media and Film, University of Calgary, Calgary, Canada
Format:
Journal article
Publication Date:
2017
Published:
USA: Emerald Publishing
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08305
Kiehl, Elmer (author / University of Missouri, Marketing and International Development) and University of Missouri, Marketing and International Development
Format:
Conference paper
Publication Date:
1985
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 61 Document Number: C01950
Notes:
Hanne, In: Miller, M.E., ed. International agricultural programs and agricultural communications : proceedings from a February 13-15, 1985, national conference, St. Louis, Missouri. [s.l.] : Association of U.S. University Directors of International Programs, 1985. p. 95-102
Sachs, Carolyn (author) and Caye, Virginia (author)
Format:
Book chapter
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21263
Notes:
Pages 1135-1150 in Richard Haynes and Ray Lanier (eds.), Agriculture, change and human values. Conference proceedings, October 18-21, 1982. University of Florida, Gainesville. 1176 pages., Focuses in particular upon problems in linkages between research and extension.
From an address, "Communications and the land-grant institution." He argues: "Communication is inseparable from education. In fact, it is the heart of education. It is impossible to have education without communication, and we cannot have communication without some degree of education. The two go hand in hand."
Phase 1, Examines the communication linkages relevant to the transfer of agricultural technology in India with a view to identifying the deficient areas and their effect on the transfer process. Focuses on the communication between the research and extension groups in terms of: (1) the channels in use for internal communications vis-avis external or inter-agency communication; (2) the circumstances for, and content of, these two types of flows of communication. Outlines the various approaches that could usefully reshape the environment for communication linkages and emphasizes the need for a basic change in terms of projecting the farmer as the end-user and reference point in the entire communication system for technology transfer.