Search

    Start Over Subject Term rice farmers Subject Term communication research

    1. Information Needs and Seeking Behavior of Rice Farmers: A Case Study at Cengkong Village, Karawang Regency, West Java Province, Indonesia

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Amran, Gianni (author) and Rachman, Yenni Budi (author)
    Format:
    Journal article
    Publication Date:
    2020-01-01
    Published:
    United States: University of Nebraska Press, Lincoln.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12359
    Journal Title:
    Library Philosophy and Practice
    Journal Title Details:
    Winter 2020
    Notes:
    15 pages., This study discusses about information needs and information-seeking behavior of farmers in Cengkong Village, Karawang, West Java, Indonesia. The purposes of this study are to identify information needs and information-seeking behavior of farmers in Cengkong Village. This research uses a qualitative approach with a case study method. The results show that the farmers in Cengkong Village able to identify and to express their information needs regarding to their activity. There are two kind of information needs: agricultural and non agricultural information needs. The result also shows that there are four type of information-seeking behaviors of farmers, including passive attention, passive search, active search, and ongoing search.

    2. Who cares what parents think or do? observational learning and experience-based learning through communication in rice farmers’ willingness to adopt sustainable agricultural technologies in hubei province, china

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Zeng, Yangmei (author), Zhang, Junbiao (author), He, Ke (author), and Cheng, Linlin (author)
    Format:
    Journal Article
    Publication Date:
    unknown
    Published:
    Germany: Springer-Verlag
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205; Folder: +ACDC ACES Document Number: D12735
    Journal Title:
    Environmental Science and Pollution Research
    Journal Title Details:
    Online
    Notes:
    15 pages, Sustainable agricultural technologies are of great significance in fully utilizing agricultural resources and promoting agricultural production. However, the adoption rates of these technologies are often characterized as low in rural areas in China. To figure out the potential salient determinants of rice farmers’ willingness to adopt sustainable agricultural technologies, this paper, by employing the multivariate probit model and ordered probit model, particularly and firstly explores the roles of observational learning and experience-based learning through communication from parents within the household on rice farmers’ willingness to adopt these technologies. Results show that there are strong complementarities and substitutabilities between sustainable agricultural technologies that rice farmers are willing to adopt, and that observational learning and experience-based learning through communication within the household do have pronounced effects on rice farmers’ willingness to adopt some sustainable agricultural technologies and on their intensive use intentions. Therefore, while formulating policies to improve the adoption rates and adoption intensity of these technologies, relevant government agencies should take the complementarities and substitutabilities between sustainable agricultural technologies as well as observational learning and experience-based learning through communication from parents into consideration.