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    3. A globally flexible model of the effects of generic advertising of beef and pork on u.s. meat demand

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    6. Approximating farm-level returns to incremental advertising expenditure: methods and an application to the Australian meat industry

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    7. Approximating farm-level returns to incremental advertising expenditure: methods and an application to the Australian meat industry

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    8. Assessing the effectiveness of MPP and TEA advertising and promotion efforts in the Japanese market for meats

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