Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 120 Document Number: C13832
Notes:
10 p., Presented by Prof. Harvey Jacobs, Department of Journalism and Mass Communications, New Mexico State University, Las Cruces, New Mexico. AEJ Convention (Association for Education in Journalism
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22591
Notes:
Master of Science thesis, Agricultural Education, Texas Tech University, Lubbock. 130 pages., Examined aided recall, unaided recall and issue salience regarding agricultural news conveyed by newspaper print, electronic text, video news release and radio news release. Results indicated a significant difference in aided recall between newspaper print and electronic text. No significant difference existed between agricultural issue salience and media channel. Author recommended using a variety of media channels when possible. "There is a direct correlation between channel diversity, exposure time, and overall campaign effectiveness."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: B01481
Notes:
AgComm Teaching, see also ID B01478, In mass communication and the development of nations (ppIII-1-III-19) East Lansing, Michigan: International Communication Institute, Michigan State University
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: B01484
Notes:
AgComm Teaching, see also ID B01478, In mass communication and the development of nations (ppVI-1-VI-24). East Lansing Michigan: International Communication Institute, Michigan State University
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: B01480
Notes:
AgComm Teaching, see also IDB01478, In mass communication and the development of nations (ppII-1-II-11) East Lansing, Michigan: International Communication Institute, Michigan State University
