Forker, Olan D. (author), Kaiser, Harry M. (author), Kobayashi, Kohei (author), Lenz, John E. (author), Suzuki, Nobuhiro (author), and National Research Institute of Agricultural Economics, Japanese Ministry of Agriculture, Forestry, and Fisheries; Department of Agricultural Economics, Cornell University; Department of Agricultural Economics, Cornell University; Department of Agricultural Economics, Kyushu University; Department of Agricultural Economics, Cornell University
Format:
Journal article
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08405
search through journal, A framework is proposed for incorporating the degree of market competition in evaluating milk promotion effectiveness. The imperfect competition model allows simultaneity in price and quantity with an endogenous fluid milk premium. The model's usefulness is demonstrated with Japanese generic milk promotion data. Results show a conventional exogenous-price or exogenous-premium model will underestimate returns to milk promotion. (original)
Gromotka, Joachim (author), Horn, Lutz (author), and Strubenhoff, Heinz-Wilhelm (author)
Format:
Book chapter
Publication Date:
1993
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21103
Notes:
Pages 163-174 in Innovation and development: policies, concepts and cases for agriculture and forestry in international cooperation. Wissenschaftsverlag Vauk Kiel KG. 212 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06558
Notes:
James F. Evans Collection, Washington, D.C. : U.S. General Accounting Office, Resources, Community, and Economic Development Division, 1991. 12 p. (Report to Congressional Requesters GAO/RCED-92-15)
Blaylock, James R. (author), Blisard, William N. (author), Sun, Theresa (author), and Commodity Economics Division, Economics Research Service, U.S. Department of Agriculture
Format:
Report
Publication Date:
1991-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06556
Notes:
James F. Evans Collection, Washington, D.C. : U.S. Department of Agriculture, Economic Research Service, Commodity Economics Division, 1991. 30 p. (Report No. AGES 9154), An advertising campaign raised fluid milk sales by about 5,975.4 million pounds during September 1984-September 1990. Natural and processed cheese (consumed at home) sales rose by about 23 and 229 million pounds in the same period. An assessment of 15 cents per hundredweight of milk sold commercially, mandated by the Dairy and Tobacco Adjustment Act of 1983, funded the increase in advertising. The authors use econometric demand models to introduce variables that would offset or complement dairy-centered advertising. In both branded and generic advertising, changes in market price, income, and the availability of substitute goods are factors that influence the demand for natural and processed cheese. (author)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06557
Notes:
Contains Background and Table of Contents only;James F. Evans Collection, Washington, D.C. : U.S. General Accounting Office, Program Evaluation and Methodology Division, 1991. 88 p. (Report to Congressional Requesters GAO/PEMD-91-24)
Barbour, Bruce (author), Morgan, Jennifer (author), and Morgan: Director, Sustainable Agriculture Project, Stony Brook Millstone Watershed Association; Barbour: Associate Professor, Department of Agriculture and Resource Management Agents, Cook College, Rutgers University
Format:
Journal article
Publication Date:
1991-03
Published:
USA: New York : John Wiley & Sons
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06226
