Roe, James H. (author / Executive Vice President, E.H. Brown Advertising Agency, Inc.)
Format:
Speech
Publication Date:
1967-11-29
Published:
USA: American Agricultural Editors' Association (AAEA).
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: D10759
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Five-minute speech at the annual meeting of the American Agricultural Editors' Association, Chicago, Illinois, November 29, 1967. 3 pages., Author emphasizes the opportunity for farm magazines to cast an aura of greatness over agriculture
Gifford, Claude W. (author / Director, Office of Communication, U.S. Department of Agriculture)
Format:
Speech
Publication Date:
1973-06-25
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: D10722
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Speech presented at the 1973 American Farm Bureau Federation Information Conference, Rochester, New York. 17 pages., Author describes six concerns about where farmers are going to get their information during the years ahead. Also, he notes that he "can't imagine anything, including religion and politics, that is so fraught with misunderstanding, danger and distrust as farmers' public relations." Suggests two points that might gain general acceptance: (1) farm organizations aren't going to get together in the name of public relations or anything else and (2) public relations is extremely hard, difficult work. Offers suggestions.
Chowdhury, Shyamal (author), Negassa, Asfaw (author), and Torero, Maximo (author)
Format:
Research report
Publication Date:
2005-10
Published:
International: International Food Policy Research Institute, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10927
Notes:
Food Consumption and Nutrition Division Discussion Paper 195 and Markets, Trade, and Institutions Division Discussion Paper 89. 44 pages., This paper examines how market institutions can affect links between urban and rural areas with specific emphasis on goods market integration in the national context. Traditionally, development researchers and practitioners have focused either on rural market development or on urban market development without considering the interdependencies and synergies between the two. However, more than ever before, emerging local and global patterns such as the modern food value-chain led by supermarkets and food processors, rapid urbanization, changes in dietary composition, and enhanced information and communication technologies point to the need to pay close attention to the role of markets both in linking rural areas with intermediate cities and market towns and promotion of economic development and poverty reduction. This paper begins with a presentation of a conceptual framework of market integration and then identifies five major factors that increase the transfer costs that subsequently hinder market integration between rural and urban areas: information asymmetry, transaction costs, transport and communication costs, policy induced barriers, and social and noneconomic factors. Five specific cases in five developing countries are examined in this study to demonstrate the primary sources of transfer costs and the aspects of market institutions that are important to market integration and promotion of rural-urban linkages. While emerging institutions such as modern intermediaries linked to supermarkets and food processors can reduce information asymmetries between rural producers and urban consumers, existing institutions such as producers’ cooperatives can pool the risks, increase the bargaining power of small producers, reduce enforcement costs, and thereby reduce transaction costs. In addition, new types of partnerships between businesses and NGOs, and between public and private sectors, can improve infrastructure provision which, in turn, can reduce transport and communication costs. To the contrary, the presence of inappropriate policies or noneconomic factors such as those that involve social exclusion take on a negative role in linking urban and rural markets.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05924
Notes:
Online via TruffleMedia. Transcript of a presentation at the 2015 Ag Issues Forum sponsored by Bayer CropScience in connection with the 2015 Commodity Classic,Phoenix, Arizona, February 24-25, 2015. 16 pages.
