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2. Rise of virtual farmers markets, the
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Borts-Kuperman, Leah (author)
- Format:
- Online Article
- Publication Date:
- 2023-01-31
- Published:
- United States: Modern Farmer Media
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12887
- Journal Title:
- Modern Farmer
- Journal Title Details:
- Online
- Notes:
- 10pgs, Why farmers are increasingly banding together to take their products online, targeting consumers directly without the fuss of a physical market
3. Development and assessment of a food safety training program for farmers’ market vendors
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Scheinberg, Joshua (author), Radhakrishna, Rama (author), and Cutter, Catherine (author)
- Format:
- Journal article
- Publication Date:
- 2022-12-19
- Published:
- USA: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12832
- Journal Title:
- Journal of Extension
- Journal Title Details:
- Vol. 60, N. 4
- Notes:
- 9 pages, Based on results collected through a comprehensive needs assessment of farmers market (FM) vendors in Pennsylvania, the purpose of this study was to develop and pilot-test a customized, food safety training program for FM vendors. A customized 3-hour, in-person, training program was developed and pilot tested. Using pre- and post-test assessment tests through piloted training, the results found participants scores on knowledge questions increased significantly by ~20%.
4. All roads lead to the farmers market?: using network analysis to measure the orientation and central actors in a community food system through a case comparison of yolo and sacramento county, california
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fuchs‑Chesney, Jordana (author), Raj, Subhashni (author), Daruwalla, Tishtar (author), and Brinkley, Catherine (author)
- Format:
- Online article
- Publication Date:
- 2022-08-18
- Published:
- USA: Springer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12600
- Journal Title:
- Agriculture and Human Values
- Journal Title Details:
- Online
- Notes:
- 17 pages, Little is known about how farms and markets are connected. Identifying critical gaps and central hubs in food systems is of importance in addressing a variety of concerns, such as navigating rapid shifts in marketing practices as seen during the COVID-19 pandemic and related food shortages. The constellation of growers and markets can also reinforce opportunities to shift growing and eating policies and practices with attention to addressing racial and income inequities in food system ownership and access. With this research, we compare network methods for measuring centrality and sociospatial orientations in food systems using two of America’s most high-producing agricultural counties. Though the counties are adjacent, we demonstrate that their community food systems have little overlap in contributing farms and markets. Our findings show that the community food system for Yolo County is tightly interwoven with Bay Area restaurants and farmers’ markets. The adjacent county, Sacramento, branded itself as America’s Farm-to-Fork capital in 2012 and possesses network hubs focused more on grocery stores and restaurants. In both counties, the most central actors differ and have been involved with the community food system for decades. Such findings have implications beyond the case studies, and we conclude with considerations for how our methods could be standardized in the national agricultural census.
5. Facilitators and barriers to farmers’ market use in a rural area
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jarvandi, Soghra (author), Johnson, Kristen (author), and Franck, Karen (author)
- Format:
- Journal Article
- Publication Date:
- 2022-06-16
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12614
- Journal Title:
- Journal of Extension
- Journal Title Details:
- V. 60 Iss. 2
- Notes:
- 7 pgs, Farmers’ markets may improve access to healthful foods in rural areas. Our objective was to identify facilitators and barriers to farmers’ market use in a rural county. We collected data via surveys, focus group sessions, and key informant interviews. Study participants identified the two existing farmers’ markets as community assets. Barriers to use farmers’ markets included inconvenient market hours, not accepting nutrition assistance program benefits, limited transportation, and limited variety. Interventions to improve food access should include ways to meet the needs of specific populations such as low-income residents and residents living in outlying areas without farmers’ markets.
6. COVID-19 and marketing challenges for food producers in Louisiana
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bampasidou, Maria (author), Frelier, Johannah (author), Coleman, Marcus A. (author), and Motsenbockerd, Carl E. (author)
- Format:
- Research report
- Publication Date:
- 2022-03
- Published:
- USA: Food Distribution Research Society
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12649
- Journal Title:
- Journal of Food Distribution Research
- Journal Title Details:
- V. 53, Iss.1
- Notes:
- 2 pages, The COVID-19 pandemic disrupted the operations of many farm and food businesses across Louisiana. Producers had to adapt to changes or closures of market outlets, including farmers markets, farm-to-school programs, and restaurants. Using data collected from an online survey, this research examines pre- and post-pandemic marketing channels and challenges faced by food producers.
7. U.S. farmers markets—essential business survival in disrupting times
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rossi, Jairus (author), Zare, Mahla (author), and Woods, Tim (author)
- Format:
- Research report
- Publication Date:
- 2022-03
- Published:
- USA: Food Distribution Research Society
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12635
- Journal Title:
- Journal of Food Distribution Research
- Journal Title Details:
- V. 53, Iss.1
- Notes:
- 10 pages, In this paper, we evaluate the impact of COVID-19 on farmers market (FM) sales across the United States during the 2020 operating season using survey responses from 420 market managers. Using a multinomial logit model, we evaluate how certain market characteristics are associated with increased probabilities of market organizations gaining or losing revenue in 2020. We find that SNAP sales changes, market location, and COVID-19 intensity impacted revenue outcomes. State COVID-19 policies for FM and the existence of FM assistance organizations had less of an impact.
8. Describing North Dakota small farmers and their connection with extension
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Berg, Lindy (author), Marx, Adam A. (author), and Hoffman, Travis W. (author)
- Format:
- Journal article
- Publication Date:
- 2022
- Published:
- USA: American Association for Agricultural Education
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12670
- Journal Title:
- Journal of Agricultural Education
- Journal Title Details:
- Vol. 63, N. 3
- Notes:
- 17 pages, Small farms and small farmers are a growing sector of the agricultural economy nationwide. Notably, small farms are influenced by similar antagonists to the success of their business as large, concentrated operations, but they experience it differently. The purpose of this study was to describe small farms and farmers in North Dakota to assist North Dakota State University Extension in defining their needs for programming development. We found that nearly 45% of small farmer respondents are women. Small farmers prefer to access information for their operations in a variety of ways but like to engage with Extension through more direct and personal means. Recommendations include developing programming targeted at female farmers and organizing Extension information resources targeted at small farm needs, specifically.
9. Covd-19’s impact on farmers market sales in the Washington, D.C., Area
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- O’Hara, Jeffrey K. (author), Woods, Timothy A. (author), Dutton, Nony (author), and Stavely, Nick (author)
- Format:
- Journal article
- Publication Date:
- 2021-01-31
- Published:
- UK: Cambridge University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12870
- Journal Title:
- Journal of Agricultural and Applied Economics
- Journal Title Details:
- Vol. 53, Iss. 1
- Notes:
- 16 pages, We use a sales database of farmers market vendors in the Washington, D.C., area to estimate how first half 2020 sales were impacted by the coronavirus (COVID-19) outbreak. We use 2019 data as a counterfactual for sales that would have occurred in 2020 in the absence of COVID-19. For neighborhood weekend markets that were able to remain open during the pandemic, the change in 2020 average sales between the winter and spring is between 75% and 79% lower than in 2019. Other farmers markets, particularly weekday markets in business districts, experienced delayed openings or were closed for the entire year.
10. Social media use for farmers market communications in illinois
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tao, Dandan (author), Ruth, Taylor Kathryne (author), Maxwell, Janie (author), and Feng, Hao (author)
- Format:
- Journal article
- Publication Date:
- 2020-12
- Published:
- United States: Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12275
- Journal Title:
- Journal of Extension
- Journal Title Details:
- vol. 58, num. 6
- Notes:
- 9 pages, Social media has been recognized as a powerful tool supporting communication of many topics in the agriculture industry. We explored the use of social media platforms among farmers market managers and specialty crop growers in Illinois through an online survey. Facebook, Instagram, and Twitter were platforms used by the majority of respondents. We found that social media was used primarily for communicating with consumers for marketing purposes. We identified major training needs of farmers market stakeholders related to using social media to promote business and convey food safety information.
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