"Meredith's primary legacy was in the field of journalism, where he gave force to a publishing concept now called 'Service Journalism.' Meredith was aware of publishing trends, but he never strayed from the success formula that he discovered: Service."
Beal, George M. (author) and Pommrehn, Dick (author)
Format:
Correspondence
Publication Date:
1959-12-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29298
Notes:
Farm Progress Companies files. 5 pages., An exchange of letters and background information focused on whether farmer "innovators" in the Beal/Bohlen adoption scale tend to prefer magazines such as Farm Journal and Successful Farming over state farm papers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28516
Notes:
Agricultural Publishers Association Archives, Pages 11-14 in proceedings of the second day of the Agricultural Publishers Association meeting at the Associated Advertising Clubs of the World Convention, Indianapolis, Indiana, June 8, 1920., Describes how the national farm paper functions for the reader and advertiser as both become more national in their orientation.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: B00768
Notes:
AgComm Teaching, Madison, Wisconsin: Dept. of Agricultural Journalism, College of Agricultural and Life Sciences, University of Wisconsin. 71pp. (Bulletin 38).
