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    Start Over Subject Term extension Subject Term horticulture

    51. Using focus groups to develop an extension home horticulture public radio program

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Irani, Tracy (author), Meyers, Courtney (author), and Eckhardt, Erin (author)
    Format:
    Journal article
    Publication Date:
    2006
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26487
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    90(4) : 39-53

    52. Using the "market, message, means of communication framework" to guide design of grape rootstock extension

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hill, Megan (author) and Hathaway, Sandy (author)
    Format:
    Journal article
    Publication Date:
    2017-01-01
    Published:
    Australia: Australasia-Pacific Extension Network (APEN)
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11205
    Journal Title:
    Rural Extension and Innovation Systems Journal
    Journal Title Details:
    13(1) : 19-30
    Notes:
    The "market, message, means of communication" framework was tested in a case study, "adoption of rootstocks. It involved growing grapes for the wine industry and researchers found it a useful tool for ensuring that information is collected, analyzed, and used to inform extension program design.

    54. Viticulturists learning by doing, not only by listening: participatory on farm trials for sustainable viticulture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hood, Vanessa (author) and Shearer, David (author)
    Format:
    Conference paper
    Publication Date:
    2001-10-05
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13507
    Notes:
    3 p., APEN (Australasia Pacific Extension Network) 2001 International Conference, Oct3-5, 2001, at University of South queensland, Toowoomba, Queensland, Australia

    55. Weaving diverse cultural backgrounds into the training framework: using participatory learning in a formal training framework to help farmers produce safe vegetables

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Smith, Michelle (author) and Brunton, Virginia (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30654
    Journal Title:
    Extension Farming Systems Journal
    Journal Title Details:
    6(1) : 111-114