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    2. 1992 agronomy day attendance and promotion

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Snowdon, Gail (author)
    Format:
    Report
    Publication Date:
    1993-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07104
    Notes:
    Snowdon, Urbana, IL: University of Illinois, Office of Agricultural Communications and Education, Information Services, 1993. 6 p. (Decision Data Summary, Information Guide to Communications Planning No. 31)

    8. Empirical comparisons of in-store display vs. feature advertising and trade promotions vs. consumer promotions, measured at the brand and the category levels

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dufour, Jean-Claude (author) and Maisonnas, Stephane (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27547
    Journal Title:
    Journl of Food Distribution Research
    Journal Title Details:
    36(1) : 227