Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37352
Notes:
See C37280 for original, Page 73 in Fred Myers, Running the gamut: writings of Fred Myers, journalist and 50-year members, American Agricultural Editors' Association. Fred Myers, publishers, Florence, Alabama. 125 pages., Author expresses concern about mediocre work in the farm press.
Reports that focus group research among farm readers shows they want information that is not a commercial on the editorial pages they read. "Isn't it strange? The very credibility these folks crave is the first thing to disappear when publishers agree to relax their standards."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28852
Notes:
Agricultural Publishers Association records, UI Archives., Bulletin 232, page 3., Urges excluding from farm papers copy that attacks dealers, advertisers selling direct or through dealers, or reflecting unfairly upon a competitor in business.
Author maintains that most ads containing prices "are in a way misleading, for the prices quoted do not cover, as a rule, the class of stock they are supposed to cover."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28822
Notes:
Via "Media Watch" online. 5 pages., "Media Watch" commentator criticizes Queensland Country Life farm paper for "non-journalism" - printing news releases as if they were reported stories. Shows examples.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28821
Notes:
Via Agmates online. 3 pages., Author and follow-up commentators respond to criticism of the Queensland Country Life periodical by ABC Media Watch for "churning out press releases as if they were real journalism."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22547
Notes:
Memo. 2 pages., Offers historical perspectives and experiences that relate to his concern about the extent of advertiser pressure on editors of farm periodicals.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37296
Notes:
See C37280 for original, Page 17 in Fred Myers, Running the gamut: writings of Fred Myers, journalist and 50-year members, American Agricultural Editors' Association. Fred Myers, publishers, Florence, Alabama. 125 pages.
