Emphasis on a farmer-centered approach by Extension rather than a top-down approach. "...farmers are still in control of which new technologies they will accept, and understanding must precede adoption."
Mwangi, Samuel Chege (author / University of South Carolina Columbia)
Format:
Research paper
Publication Date:
2002-08-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: C16146
Notes:
5 p., Paper submitted to the International Communication Division of the Association for Education in Journalism and Mass Communication for the annual convention in Florida, August 7-10, 2002
Evans, Gwil (author / Oregon State University, Agricultural Communications) and Oregon State University, Agricultural Communications
Format:
Conference paper
Publication Date:
1985
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 61 Document Number: C01937
Notes:
Hanne, In: Miller, M.E., ed. International agricultural programs and agricultural communications : proceedings from a February 13-15, 1985, national conference, St. Louis, Missouri. [s.l.] : Association of U.S. University Directors of International Programs, 1985. p. 1-9
