Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10093
Notes:
Pages 81-83 in Workshop on communications linkages between national programs and international agricultural organizations, Cali, Colombia, April 14-18, 1986., This presentation abstract is maintained in ACDC storage within Document No. D09983, Abstract of a conference presentation from the files of the Agricultural Communications Program, University of Illinois, Urbana-Champaign.
This study empirically examined the effects of the participatory approach on the adoption of new crop varieties and agricultural practices. Particularly, we focused on the social network structure and examined how the introduced technologies diffused through networks in rural Ethiopia. Our empirical results indicate that if farmers knew and trusted fellow participants, the probability of adopting a new variety increased by 25 percentage points. However, this network had no statistical impact on the diffusion of new agricultural practices. We conclude that the participatory approach has great potential in the adoption of new crop varieties through the social networks of farmers in Ethiopia.