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Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Evans, James F. (author / University of Illinois, Office of Agricultural Communication and Extension Education) and University of Illinois, Office of Agricultural Communication and Extension Education
Format:: Conference paper
Publication Date:: 1980
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 66 Document Number: C02622
Notes:: James F. Evans Collection, Mimeographed, 1980. 7 p. (Paper presented to a conference of regional publicity officers; 1980 February 21; New South Wales Department of Agriculture, Sydney, Australia)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Whiting, Larry R. (author)
Format:: Commentary
Publication Date:: 2002
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21142
Journal Title:: Journal of Applied Communications
Journal Title Details:: 86(1) : 51-54
Notes:: Author describes these trends that involve communications programs in colleges of agriculture, extension and research programs: mission creep (to more PR), abandoning our roots (in pursuit of high rankings), communication decentralization, professional slippage (off the faculty ladder), administrative disconnect (with communications leaders), insufficient funding for strategic marketing of colleges, lack of increased communication with nonfarm audiences.

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