Berghorn, Claudia (author), Berghorn, Hans-Heinrich (author), and International research project of the regional Farmers' Union, Westfaelisch-Lippischer Landwirtschaftsverband (WLV) with the support of the German and European Farmers' Unions (DBV/COPA).
Format:
Research report
Language:
German
Publication Date:
2013
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02697
Notes:
78 pages., Report of research by the authors in Great Britain, the Republic of Ireland and the United States of America, August-December 2012.
Via UNC Research website. 6 pages., UNC students and faculty help community newspapers in North Carolina and across the country transform their product for the digital age.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03128
Notes:
6 pages., Author points to ignorance as the worst of all evils. Emphasizes the role of extension and communication in developing agriculture in Pakistan.
Pennington, Kristin M. (author / University of Arkansas)
Format:
Master's thesis
Publication Date:
2012-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03575
Notes:
148 pages, Currently, a need exists for agricultural education programs to being introducing new curriculum which will help meet the current and future needs of the agricultural industry. In 2010, the University of Arkansas Agricultural and Extension Education Department received grant funding for the development of curriculum relating directly to visual communications technology and its role in agricultural communications. Curriculum was developed and teachers across the state were asked to participate in implementing the program. The primary purpose of this study was to evaluate the knowledge levels of students prior to being taught agricultural communications curriculum was taught, and again after students participated in a day-long experiential learning activity utilizing the skills taught throughout the curriculum; students' perceptions were also assessed. Additionally, a content analysis was completed to assess the ability of students to apply skills learned in the curriculum. Eleven schools participated in the study. A significant difference was seen in test scores for each curriculum (photography, writing, and videography) unit. Overall, students had a positive perceptions of the curriculum and the experiential learning activity. Also, the content analysis showed that students were able to apply skills taught via the curriculum and successfully conveyed stories and messages by producing short promotional videos about agriculture. The study found that the curriculum was successful in increasing student knowledge of visual communications as it relates to agricultural communications.
International: Sage Publications India Pvt Ltd, New Delhi.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05712
Notes:
258 pages., "The developing world is littered with bodies of abandoned or dead development initiatives...Development dies on the very day that external and internal experts, without an understanding of the local setting, come in with their fancy ideas about implementing strategies and initiatives that do not build on local knowledge and strengths."
Miller, Jefferson D. (author), Large, Morgan M. (author), Rucker, K. Jill (author), Shoulders, Kate (author), and Buck, Emily B. (author)
Format:
Paper
Publication Date:
2015
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05796
Notes:
Paper presented in the Agricultural Communications Section of the annual conference of the Southern Association of Agricultural Scientists, Atlanta, Georgia, January 31-February 1, 2015. 26 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05812
Notes:
Website of the Association of Communication Excellence (ACE)for members of the Academic Special Interest Group. 3 pages., Summary of experiences and advice based on a field study tour to Washington,D.C., involving students from two universities and featuring agricultural communications.
Describes the differing roles of science and public journalism. Notes an increase in the number of science and health reporters who have advanced training in the fields they cover and a growing number of reporters being assigned to cover health-risk stories. Also notes development of a new form of journalism devoted to service rather than news.
See Supplement contained in folder for Document No. D06143, Presentation at North American Colleges and Teachers of Agriculture conference, Athens, Georgia, June 16-20, 2015.