Fett, John (author), Mundy, Paul (author), and Department of Agricultural Journalism, University of Wisconsin; International Institute for Rural Reconstruction
Format:
Journal article
Publication Date:
1995
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08446
search through journal, This study evaluated disseminating annual crop variety trial results through supplements in agricultural newspapers. Results indicate that the supplements were a cost-effective method to reach a large percent of the state's farmers with timely information. Two-thirds of the respondents recalled seeing the supplement and nearly all of these read at least part of it. Nearly one-half of those who read the supplement saved it for future reference. Most county extension agricultural agents approve of disseminating this kind of information through supplements. However, some oppose distributing copies of supplements through the extension office when these supplements contain advertising. (original)
Copp, James H. (author), Rust, I.W. (author), and Dept. Sociology and Rural Sociology, University of Kentucky; Dept. Sociology and Rural Sociology, University of Kentucky
Format:
Journal / Research summary
Publication Date:
1962
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 4 Document Number: B00422
Lionberger, Herbert F. (author) and Hassinger, Edward Wesley (author)
Format:
Report
Publication Date:
1954
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05212
Notes:
AGRICOLA CAT 91261005. Review of Extension Research 1946/47-1956, Extension Service Circular 506, U.S. Department of Agriculture, Washington, D.C., Columbia, MO : University of Missouri, College of Agriculture, Agricultural Experiment Station, 1954. 11 p. (Bulletin 633)
