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2. Communication : a key to human development
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fraser, Colin (author) and Villet, Jonathan (author)
- Format:
- Report
- Publication Date:
- 1994
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07683
- Notes:
- James F. Evans Collection, Rome, Italy: Food and Agriculture Organization of the United Nations, 1994. 36 p.
3. Communication for extension: developing country experience
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Meyer, A.J. (author)
- Format:
- Journal article
- Publication Date:
- 1985
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26933
- Journal Title:
- ACE Quarterly
- Journal Title Details:
- Vol. 68, Issue 1, pp. 13-24
4. Cyber extension communication: A strategic model for agricultural and rural transformation in Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Adekoya, A.E. (author)
- Format:
- Journal article
- Publication Date:
- 2007
- Published:
- USA: WFL Publisher
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27139
- Journal Title:
- Journal of Food Agriculture and Environment
- Journal Title Details:
- Vol. 5, Issue 1, pp. 366-368
5. Delivering Timely Extension Information with the Agronomic Crops Team in Ohio
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- LaBarge, Greg A. (author), Lentz, Edwin M. (author), Mullen, Robert W. (author), Thomison, Peter R. (author), and Watters, Harold (author)
- Format:
- Journal article
- Publication Date:
- 2007-08
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26202
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 45(4)
- Notes:
- 4 p.
6. Exploring communication tendencies of program facilitators
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kurtzo, Fawn (author), Edgar, Leslie D. (author), Edgar, Don W. (author), Graham, Donna L. (author), and Russell, Mark (author)
- Format:
- Online journal article
- Publication Date:
- 2019-03
- Published:
- USA: Association for Communication Excellence
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10237
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(1) : 1-17
- Notes:
- pgs. 1-17; Article 3, Via online journal., Audience analysis is a critical skill to forge relationships and develop effective communications. Programs provided by the Cooperative Extension Service must be aware of external and internal audiences to provide relevant information and evoke impacts. Berlo’s (1960) Source-Message-Channel-Receiver Model of Communications guided this formative evaluation of Extension staff, and horse 4-H club volunteer leaders (program facilitators) to expose internal communication tendencies in Arkansas. Findings identified that program facilitators seek horse-related information from a variety of sources, most frequently relying on personal connections and least frequently seeking Extension sources. Program facilitators share a variety of messages and most frequently relay information about deadlines to club members. Messages about recruitment and fundraising were shared least often. Program facilitators described utilizing a variety of personal and electronic channels to share messages with the greatest frequency for in-person communications. Incoming channels were less diverse than outgoing channels and primarily featured email, which program facilitators preferred. Program facilitators are primarily female, aged in their thirties, described lifetime involvement with 4-H and the horse industry, and most frequently reported having less than five years’ experience in their current position. The ground-level perspective of facilitators’ demographics and communication tendencies was evident in results of this study. In application, practitioners must continue to actively seek relationships with audiences, remain cognizant of communication factors, and provide accurate messaging through preferred channels.
7. Modes of communication and effectiveness of agroforestry extension in eastern India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Glendinning, A. (author), Mahapatra, A. (author), and Mitchell, C.P. (author)
- Format:
- Journal article
- Publication Date:
- 2001-09
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26387
- Journal Title:
- Human Ecology
- Journal Title Details:
- 29(3): 283-305
- Notes:
- 23 p.
8. Understanding factors that support well-functioning community coalitions
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jacobs, Laurel (author), Orzech, Kathryn (author), Goodman, Greg (author), LeGros, Theresa (author), and Martinez, Stephanie (author)
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11350
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 58(1)
- Notes:
- 10 pages., Article #: v58-1rb1, via online journal., Coalitions are central to Extension's community-based programs. To assess characteristics that support well-functioning coalitions and to support coalitions in which Extension stakeholders participate, we used the Wilder Collaboration Factors Inventory to assess 10 Supplemental Nutrition Assistance Program Education coalitions on the basis of research-tested collaboration success factors. Overall, the 103 coalition members who responded reported strengths related to communication and shared purpose and weaknesses in the areas of resources and process and structure for achieving the coalitions' aims. Our project represents a low-burden method for assessing Extension coalitions to understand the characteristics that are likely to support the achievement of collective goals.
9. Utilizing Extension as a resource in disaster response: Florida Extension's communication efforts during the 2017 hurricane season
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mike, Moses R. (author), Rampold, Shelli D. (author), Telg, Ricky W. (author), Lindsey, Angela B. (author), and Association for Communication Excellence (ACE) University of Florida
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11303
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 104(1)
- Notes:
- 15 pages., via online journal, Crisis communication plays a significant role for the different audiences for which it is designed. Hurricanes and other disasters have resulted in major economic damage and disruption of social norms for extended periods of time in communities across the globe. In such circumstances, the Cooperative Extension Service is often called to take an active role in preparation, response, and recovery. As part of the local emergency management team, local Extension offices are positioned to provide a research base, relevant information, and faculty. As such, citizens often look to Extension faculty members for emergency resources and expertise. However, standard communication methods can be significantly affected in disaster situations. Further, difficulty to fully anticipate such effects can limit Extension’s ability to communicate with targeted audiences and deliver important information. This descriptive study was conducted to examine Florida Extension offices’ and Extension faculty members’ communication efforts and effectiveness during the 2017 hurricane season. The primary methods used by respondents to communicate with subject matter clientele were email, face to face, and phone; the primary method used to communicate with the public was the internet/web. Respondents felt clientele and the public were only moderately aware of Extension’s efforts during the hurricane season. Future research is needed to investigate Extension faculty members’ choice of communication channels, as well as the ability of these channels to convey information to clientele and the public. Future research should also examine the communication channels and information sources used and preferred by clientele and the public during disasters. Such results should be compared to the findings of this study to inform future practice for communication in disasters.